Käkikuu Blog

vastuullisuustyö yritysvstuu vaikuttavuus pk-yritys

The Impact of Sustainability Work in SMEs

Sustainability has emerged as one of the central themes in business and has become an essential part of a company’s competitiveness and viability. For small and medium-sized enterprises, this development is both a challenge and an opportunity. The impact of sustainability efforts sets the direction and milestones also for SMEs’ responsibility work. Impact is the true measure of sustainability work. Without impact, sustainability remains superficial beautiful words that change nothing. For SMEs, which often have limited resources, emphasizing impact is particularly important. Read more

By Jukka K. Niemi, ago
vastuullisuustyö, yritysvastuu, vastuullisuus, mittaminen, CSR, CSRD. ESRS VSME

Measure and Succeed: How to Link Sustainability to Your Company’s Financial Performance

Many small business owners still view sustainability work as a cost or a branding gimmick, with at best a vague connection to the company’s financial success. However, research and real-world experience show otherwise: strategically implemented — and above all, measured — sustainability efforts are among the most effective ways to improve profitability, competitiveness, and resilience. Measuring sustainability is the key to identifying its financial impacts. The challenge is often that SMEs already carry out many responsible actions, but fail to recognize them as such — and do not measure their effects. Read more

By Jukka K. Niemi, ago
pk-yritys, mikroyritys, vastuullisuustyö, vastuullisuus, yritysvastuu, vastuullisuusraportti, kestävyysraportti, vastuullisuusstrategia, VSME, CSRD. ESRS

Taking Ownership of Sustainability Work in SMEs – Self-Assessment Provides Direction and Practicality

The operating environment for SMEs is changing rapidly – legislation is evolving, stakeholder expectations are growing, and the competitive advantages related to sustainability are becoming increasingly evident. However, for many small and medium-sized enterprises, sustainability work may still appear as a fragmented whole without a clear roadmap. In this situation, the most important step is often to pause, assess the current state, and understand what sustainability really means for our company. A self-assessment of sustainability work is an effective tool for this purpose. Read more

By Jukka K. Niemi, ago
Luottamus, vastuullisuus, yritysvastuu, työyhteisö, johtaminen

Trust in the Workplace: The Foundation of Success and the Cornerstone of Responsibility

Working life is in constant transformation. Just ten years ago, job advertisements emphasized flexibility, teamwork skills, and the ability to work with a variety of people. Since then, the focus has clearly shifted toward so-called “hard values” and individualism, where employees are expected to demonstrate stress tolerance, a sense of responsibility, and strong performance orientation. This shift presents new challenges for workplace dynamics and collaboration. Yet one factor continues to hold—and even grow in—importance as a foundation for organizational success, well-being, and responsibility: trust. Trust is essential for harnessing intangible assets. It enables risk-taking and commitment, and it enhances the effectiveness and productivity of communication and collaboration. Read more

By Jukka K. Niemi, ago
omnibus, CSRD, ESRS, VSME, yritysvastuu, vastuullisuus, kestävyysraportointi, kaksoisolennaisuusanalyysi, vastuullisuustyön itsearviointi, pk-yritys

Sustainability Reporting is Changing – What Does It Mean for SMEs?

In February 2025, the European Commission published the so-called Omnibus amendment proposal, introducing significant simplifications and clarifications to corporate sustainability reporting requirements. Although it is still a proposal awaiting approval by the European Parliament and the Council, it is already guiding how companies and experts prepare for the future. Sustainability reporting is changing – again. Read more

By Jukka K. Niemi, ago
VSME - Käkikuu

VSME-standardi – viitekehys pk-yritysten vastuullisuusraportointiin

Euroopan unionin uusi VSME-standardi (Voluntary Standard for non-listed Micro, Small, and Medium-Sized Enterprises) on tarkoitettu pk-yrityksille, jotka eivät kuulu CSRD-direktiivin piiriin mutta haluavat raportoida vastuullisuudestaan. Standardin tavoitteena on antaa yrityksen kestävyyteen liittyviä tietoja sidosryhmille sekä parantaa yritysten omaa vastuullisuushallintaa ja rahoituksen saatavuutta. Kaikki nämä tavoitteet kuulostavat hyviltä, mutta valitettavasti standardi jää kauas pk-yritysten ja niiden sidosryhmien todellisista tarpeista. Lue myös EU-komission suosituksesta VSME-standardin käytöstä. Tässä artikkelissa tarkastelen EU:n VSME-standardia pk-yritysten arjen ja liiketoiminnan näkökulmasta. Kyse Read more

By Jukka K. Niemi, ago
Käkikuu Vastuullisuustyön kuusi askelta

Six Steps to SME Sustainability Work

Sustainability is not just a buzzword – it's a way to build more sustainable and economically viable business. Many SMEs feel that sustainability is a game for large corporations, but in reality, SMEs have significant opportunities to develop their business through responsible actions. So how do you get started and ensure that your sustainability efforts deliver results? Here are six steps to sustainability work for SMEs – a pathway to building a more sustainable business. Read more

By Jukka K. Niemi, ago
perehdytys on osa yrityksen vastuullisuustyötä

Orientation and a Positive Work Atmosphere as Part of the Company’s Sustainability Work

It is often said that employees are a company’s most important asset. I believe this is true, and that’s why employees should be engaged from the very beginning. From an engagement perspective, it is important that a new employee feels welcome and that the workplace has a positive atmosphere. Key tools for achieving this are proper orientation and an open, equal, and respectful work culture. High employee turnover is costly for a company, as training a new person always consumes resources. Read more

By Maren Heijari, ago
Yritysvastuu, vastuullisuustyö, CSRD, ESRS, ESG, vastuullisuustrendit

Sustainability Trends for 2025 – What Should SMEs Know?

Sustainability is becoming an established part of business also for SMEs. The 2025 sustainability trends set clear directions for corporate sustainability efforts, which SMEs should prepare for—especially in light of tightening regulation, changing customer expectations, and technological advancement. Here are a few perspectives on sustainability trends and tips for SME sustainability work in 2025. Read more

By Jukka K. Niemi, ago
CSRD-direktiivin vaikutukset pk-yrityksiin

The CSRD Directive as a Support for SMEs’ Sustainability Work: An Opportunity for Strategic Planning and Impact

The CSRD Directive (Corporate Sustainability Reporting Directive) and the broader corporate sustainability reporting requirements it brings have sparked discussion in the business world. Although the CSRD and its ESRS standards (European Sustainability Reporting Standards) do not directly apply to small and medium-sized enterprises (SMEs), their impact extends to the SME sector as well. As large companies and publicly listed firms report Read more

By Jukka K. Niemi, ago
en_GBEN
en_GBEN fiFI